Customer Analytics in Python

  • Category
    Business/ Data Analysis

Course Content

Fee: N395,000 (Per Participant Ex VAT) Duration: 4 Days

COURSE OVERVIEW
Customer analytics and in particular A/B Testing are crucial parts of leveraging quantitative know-how to help make business decisions that generate value.

Data science and marketing come together in customer analytics in Python. In today's fast-paced economy, these are two of the main forces that aid businesses in adding value and maintaining their dominance. Additionally, this course is crammed with information and offers parts on customer and purchase analytics and a deep-learning model, all of which are implemented in Python.
 

WHAT YOU WILL LEARN

This course will show you how to use machine and deep learning to do customer analytics and derive real insights from the customer's data. In data analytics and data science, having this skill set is desirable and uncommon.

·         Importing Data into Python Pandas

·         Data Manipulation with Panda

·         Visualize the customer behavior observed in the dataset

·         Clustering

·         A/B Test model

·         Market-basket-analysis

·         How-to-build-a-customer-churn-prediction-model-in-python

·         Build-customer-segmentation-models

WHO IS THIS COURSE FOR?
The course is especially suitable for Customer Service Personnel, Team Leads, Mid-level Managers, and C-Level Managers.

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